Kent Billingsley - Becomes Dallas EO's Highest Rated Speaker In The Last Several Years!
Selected Case Studies
These are a few examples from our many engagements.
LARGE SERVICES COMPANY “needed to grow AND cut costs”

Background
– A large services company needed to grow faster but had to substantially reduce costs.

Action – We aligned and integrated marketing and sales to make sure that every activity was either generating demand or closing business.

Results – We identified over $400K in annual marketing and sales expenses that were not linked to producing results. This freed up time and effort for high-value-added revenue-related activities. Close rates improved, and more costs savings were realized.
SMALL SERVICES COMPANY “struggling with cash flow and sales”

Background
- The sales team was making a lot of calls, but the closing rate was extremely low.

Action – We provided an assessment of strong and weak areas of sales and marketing with a prioritized “fix it” list.

Results – We identified and eliminated over $70K of functional activity that was not adding value, resulting in substantially increased closing rates.
TECHNOLOGY SERVICES COMPANY
“needed more leads and prospects”

Background – Small services firm did not have any leads in the month before we started.

Action – We analyzed their sales and marketing system and determined where the weakest parts were.

Results – After six weeks of our work they have sold more long term business than in the previous five years! Contact us to talk to the president of this company to hear more about the success his company is enjoying.
How is your revenue system performing? System Performance
Is your pipeline filled with high quality leads 3-4 times your revenue targets? Are your conversion rates above 75%? Can you forecast with 90% accuracy? Do you have less than 5% unplanned turnover?
REVENUE SYSTEM PERFORMANCE DASHBOARDTM
QUESTION OF THE MONTH

Q: Why can't we improve ourselves - why do we need a company like yours?"


A: In some cases you can see improvement o­n your own. However there are too many hurdles for a company to achieve optimized revenue performance. Here are a few...» More